We’re Launching a Magazine

From the editor We’re Launching a Magazine. We’re Launching a Magazine. Omigod.

If I had a nickel for every time that thought popped in my brain, I could buy Condé Nast’s whole portfolio. The prospect of creating a magazine from scratch is daunting, yes—but it’s also exciting as hell. Everything we do at Hipstamatic is powered by passion, but Snap has already become our baby, our labor of love. We’ve thrown ourselves into this project, and cradling that iPad in my hands is the best feeling in the world.

Snap was born of a desire to share what we love. It’s a place to showcase the beauty around us, through our eyes and yours. That’s why this inaugural issue is called Make Beautiful: it’s the Hipstamatic mission, and we’re constantly inspired by those shaping a better and more beautiful world. The people in this edition of Snap are some of our favorite creators—they span industries and mediums, continents and languages, philosophies and backgrounds. Whatever their motivations, they’re driven to create. And we think that’s fucking awesome.

The real beauty of it is that we’re all creators. So send your rockin’ photos, your letters, your two cents, to Show us how you’re making beautiful.

And the journey begins: welcome to Snap.

Keep snappin’,

Katie Carroll the Editor at Snap